NEWS

Will election change media?

7 May 2010 Campaign Magazine - Posted in News

Arena Media’s CEO Steve Booth talks with Campaign magazine regarding the impact the election will have on media. Steve quotes, “A fresh start would create confidence”.

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Kleiner knows social media but he's not a guru

7 May 2010 Campaign Magazine - Posted in News

Havas appoints a new head of Social Media- Neil Kleiner. Neil says, "the internet came along and killed us so I took the view of 'know your enemy'".

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Is the end nigh for cheap TV?

26 March 2010 Campaign Magazine - Posted in News

Is the end nigh for cheap TV? Pedro Avery, the managing director of trading and engagement at Arena Media, predicts that we'll see a contraction in the number of TV sales points.

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From Russia with cash: who is Alexander Lebedev?

25 March 2010 Media Week - Posted in News

Who is Alexander Levedev?! The new proprietor of the Independent and the Independent on Sunday, has been likened by colleagues to a chess grandmaster and is famously difficult to read. Jo Blake the Head of Press comments.

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Visit Wales puts real family at heart of campaign

17 May 2010

Visit Wales is launching a new campaign under the banner ‘Proper Holidays’ featuring a real family. The media planning and buying was done by Arena Media.

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Kopparberg readies music campaign to broaden appeal

5 May 2010 - Posted in News

Kopparberg UK is to launch a campaign for its fruit cider featuring an unsigned rock band The joy Formidable. The media planning and buying was done by Arena Media.

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Havas sees 1.5% growth in first quarter

19 April 2010 - Posted in News

Havas, owner of Arena Media has reported a sales growth of 1.5% for the first quarter of the year.

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Domino's Pizza unveils 'Superfan' application launched through Facebook

3 February 2010 - Posted in News

Domino’s Pizza has unveiled a new Facebook campaign produced by Arena Quantum as part of its ongoing social media strategy.

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